Andy Green's Blog

A web-workers world…

The Properly Constructed Website

The key to any successful Internet business is a website. It doesn’t necessarily have to be a fancy website. But it does need to be properly constructed. If you know what you are doing then you can save a lot of money doing it yourself. If you don’t know what you are doing or aren’t sure then I highly recommend going with people that do. You can shop around and find someone that will fit into your budget, I recommend that you get references and ask to see samples of their work. Think of the website as the foundation of your business, would you find someone that is only going to put down a mud floor or someone that is going to concrete and make sure that it will hold the building?

With that being said, let’s take a look at the people you really do need to get in touch with, even if it is only for consulting purposes.

The website designer look at him as the architect. You are not going to build a building with a blue print… you aren’t going to create a website without a web designer. You need to find a designer that knows what they are doing. Someone that can listen to what you are trying to accomplish with your business and then analyze that information to build, design and manage your website. So what exactly does that mean? Here is a short list of items that you need to make sure a web designer can do.

The website design is the first component. The designer needs to be able to tell you the benefits of the different types of website design. The designer needs to work with you to create a user friendly and a visitor friendly design.

The remodel of the website needs to be included so that you can create a fresh new look for you and your visitors to see. The remodel should let you change the content, color, design or anything else that will show every evolving status of your business.

The designer needs to be able to look at your business requirements and your online strategies so that you end up with a website that is functional for your needs and economical for your budget. Make the selection of your website designer wisely. As I stated earlier, get references, ask to see samples because the ability of your designer will directly impact the success of you website.

You will also want to consider the content that goes on your website. If you are uncomfortable writing the content then you may want to consider hiring a freelance writer that has expertise in the industry of your business.

Graphics on the website should not be flashy. While the goal is to grab the attention of the visitor, it is not to cause them to have a seizure. Make sure the graphics that you chose fit with the content of the site and the nature of your business.

Follow these simple tips to have a properly constructed website.

October 8, 2009 Posted by | Web Development | , , , , | Leave a comment

Build Your Own Free Website

When it comes to getting your own Internet business set up, you need to know how to build your own free website. This can cut the cost of expenses way down, helping you end up with a much healthier profit margin. Luckily, you do not have to be a web master or a computer engineer to make your own site. With the help of a free web-building site, anyone can put their information on the Internet.

Before setting out to look for a good hosting site, you will want to consider what type of information you are trying to get out to the universe. Are you adding some Internet marketing to your already present business, or is this a brand new online venture? Also, many people want to build a website just to put some information up for personal, not business, reasons. Once you have determined what your needs are, then it is time to choose the hosting service that will fit your needs the best.

There are quite a few different free hosting sites to pick from. It really depends on what services will be the most helpful. The basic steps of setting your own site up are pretty much the same though. When you are signing up for the hosting service, you will want to think on a clever site name. Do take note that it will be much easier to find by using simple spellings.

The next step is to choose a template. Different sites provide their own templates that have been put together with a certain color scheme or other theme type. With the variety that all of the free hosting sites have, it is not difficult to find a layout that will work with the information you are trying to put out. Once you have selected a certain look for your page, there are editing tools that will allow you to move things around, add pictures or other items, and even offer visitors a chance to say hi by “signing in” on the guest book.

After you have set the layout and edited the pages and sites, then it is time to add the information. Content is everything. In order to get a high number of people to visit your site, you will want to be sure to add a lot of quality content. Articles about your products or services, or even just general ones on the subject that provide links for people to check out can be added. When a visitor finds that your page is a great resource of information on a subject that they are interested in, they will come back. This is a crucial step for any kind of Internet marketing as well. By providing quality content to potential customers, you can promote a trusting relationship that will turn into great sales later on.

One aspect of building a web site that is often overlooked is that in order for it to keep working for you, it needs to be kept current and up to date. Just building it will not ensure that it will last. Web site maintenance is a necessary component. Refreshed and current information will let the visitor know that there is activity on the page. That will also make them more apt to make return visits to see what comes up new.

November 7, 2008 Posted by | Web Development | , , , | 2 Comments